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Generalcatalyst

Generalcatalyst

Job listing

San Francisco, United States$200k-$250k + Equity

Founding AI/ML Engineer at General Catalyst-backed AI startup

Join the pioneers who literally wrote the paper on Generative Engine Optimization (GEO). Backed by General Catalyst and led by a GPT co-creator and Princeton faculty, this founding team is building the infrastructure to help brands navigate the 'black box' of AI search engines. As the first AI/ML Engineer, you’ll bridge the gap between world-class research and production-scale systems, owning the ML architecture for a brand-new category in the marketing stack. If you have deep LLM/NLP expertise and a builder mentality, this is your chance to secure a founding role in San Francisco with exceptional compensation and equity.

Overview

Role overview

Join the founding team defining the next frontier of marketing. You will bridge cutting-edge NLP research and production engineering, building scalable systems that optimize brand visibility within AI search engines like Perplexity and ChatGPT. Working alongside the pioneers of GEO, you will transform black-box optimization algorithms into high-impact commercial products.

Company

Generalcatalyst

Generalcatalyst

Finance

General Catalyst-backed AI startup pioneering Generative Engine Optimization (GEO)

Responsibilities

What you will do

  • Design and build end-to-end ML pipelines including data processing, model training, fine-tuning, and production deployment.
  • Translate novel black-box optimization research into production-grade infrastructure capable of serving global enterprise brands.
  • Collaborate with the research team to iterate on algorithms that simulate and learn from dynamic AI search engine behaviors.

Candidate profile

Who this is a fit for

  • Strong foundations in NLP and LLMs with hands-on experience training and deploying models beyond simple API integrations.
  • Proven track record as a production ML engineer who has shipped scalable systems serving real-world users in a fast-paced environment.
  • Research-fluent builder who can engage with complex academic papers while maintaining a relentless focus on shipping production code.

What makes it remarkable

Why this role is remarkable

  • Work directly with world-class NLP founders including a GPT co-creator from OpenAI and a Princeton Professor with 78k+ citations.
  • Enter on the ground floor of a new category (GEO) that solves the "black box" visibility problem for brands in the age of AI search.
  • Extremely well-capitalized by top-tier Silicon Valley firms like General Catalyst, offering significant founding equity and $200k-$250k salary.

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