456 Growth Media is a performance-driven influencer marketing and social commerce agency founded in 2022. The company helps brands grow revenue through creator-led systems across TikTok Shop, Amazon, DTC/Shopify, retail, paid social, and other e-commerce channels. Its approach is data-first and focused on acquisition, conversion, and always-on creator infrastructure rather than one-off influencer campaigns. Public materials also describe the broader 456 Growth organization as consisting of three connected areas: Media, Talent, and Investments, with Talent focused on creator management and Investments focused on high-growth consumer and digital brands.