As the first GTM hire, you will bridge the gap between founder-led sales and a scalable engine. Operating like a Palantir Forward Deployed Engineer, you will embed within major banks to drive platform adoption while simultaneously building internal systems, pricing models, and deployment playbooks alongside the CEO to transform ad-hoc wins into repeatable growth.
GTM Generalist at Planda AI
Join an award-winning London fintech as their first GTM hire, operating in a high-impact role modeled after Palantir’s Forward Deployed Engineers. You will work directly with a former Coutts executive to help major banks use generative AI to understand the human side of finance, bridging the gap between founder-led sales and a scalable enterprise engine. This is a unique opportunity for an MBB consultant or high-agency operator to gain 10x the learning velocity of a corporate role while building a category-defining AI layer for the banking industry.
Overview
Role overview
Company
Planda AI
London B2B fintech using generative AI and behavioral science to personalize banking relationships for major financial institutions.
Responsibilities
What you will do
- Embed with enterprise bank clients to manage platform deployment, ensuring deep user adoption and translating their technical needs into repeatable playbooks.
- Build the company’s internal GTM systems from scratch, including pricing models, sales operations, and customer success processes to enable scaling.
- Work as a strategic partner to the CEO to convert early-stage founder-led sales into a formalized, high-performance commercial engine.
Candidate profile
Who this is a fit for
- 2-3 years of experience in high-stakes environments such as MBB consulting, a boutique strategy firm, or a Forward Deployed Engineer role.
- Exceptional agency and structured thinking, with a proven ability to manage senior stakeholders and navigate complex enterprise environments without a set playbook.
- A builder's mindset evidenced by experience in the first 20 employees of a startup or high-impact side projects that demonstrate end-to-end execution.
What makes it remarkable
Why this role is remarkable
- You are the first GTM hire, working directly with a CEO who spent a decade in wealth management at Coutts, gaining unmatched visibility into startup growth.
- The company is a FinTech Scotland prize winner with strong early traction, already securing major banks as clients and backed by seasoned industry angels.
- This is a high-velocity "Chief of Staff" style opportunity where you transition from client-facing deployment to building the foundational commercial infrastructure of the business.
Jack & Jill
How Jack & Jill work together
Meet Jack
Jack gets to know what you're great at and what you want next, then searches 14 million jobs daily and introduces you directly to hiring managers.
How does this work?
Jack's an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack's network.
If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.