Join Logobrand as a Business Development Executive managing a vibrant Central London territory. You will drive growth for the Carlsberg Britvic portfolio by building face-to-face relationships with QSR outlets, cafes, and delis. This field-based role focuses on increasing product availability, securing new listings, and optimizing brand visibility across London’s busiest hospitality hubs.
Business Development Executive at Logobrand
Are you ready to represent a world-class beverage portfolio in the heart of London? Logobrand, the UK’s leading independent field marketing agency, is looking for a Business Development Executive to drive growth for the Carlsberg Britvic brand across Central London’s vibrant hospitality scene. This is a field-based role where you’ll have the autonomy to manage your own territory, from Chelsea to Marylebone, building face-to-face relationships with independent café and QSR owners. With a £30k-£35k base salary, performance-based OTE, and covered travel, this is a unique opportunity to make a visible commercial impact within a 30-year industry leader. Join a team where your results directly shape the success of global brands.
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Location
London, United Kingdom
Compensation
£30k-£35k + 20% OTE
Company
Logobrand
Role overview
Logobrand is a leading independent field marketing service agency established in 1990 that provides effective retail support solutions for FMCG brands and manufacturers. The company specializes in retail support services, merchandising services, in-store marketing, and brand activation across UK grocery and independent retail stores.
What you will do
- Identify and convert new business opportunities within cafes, delis, and QSR outlets to expand product distribution and market share.
- Build and maintain strategic relationships with outlet owners to support new product trials, listings, and the installation of chilled equipment.
- Utilize digital tools and sales data to analyze territory performance, ensuring all activity aligns with brand standards and commercial KPIs.
Who this is a fit for
- Possesses at least 3 years of experience in field sales or business development, preferably within the FMCG, foodservice, or hospitality industries.
- Demonstrates exceptional negotiation and influencing skills with a proven ability to win over independent business owners and decision-makers.
- Is highly organized, comfortable navigating Central London via TfL, and motivated by achieving sales targets in a fast-paced field environment.
Why this role is remarkable
- Represent a world-class beverage portfolio including Carlsberg and Britvic within London’s most iconic and busy hospitality districts like Chelsea and Westminster.
- Join the UK’s top independent field marketing agency with a 30-year track record of success and long-standing partnerships with global FMCG brands.
- Enjoy high autonomy and tangible impact, managing your own territory and diary with fully covered travel costs via a company Oyster card.
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