As the founding Growth Lead, you will own the end-to-end marketing engine for a high-growth AI startup. You will drive B2B demand generation by building founder-brand authority and scale a B2C consumer app through creative organic loops. This is a hands-on role for a maker who wants to define a trillion-dollar category.
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Growth Lead at VC-backed proptech AI startup
Are you a creative growth expert who can spark a viral loop one hour and ghostwrite a thought-leadership piece the next? This well-funded London startup is looking for a founding Growth Lead to rewrite the real estate industry using agentic AI. You'll own the B2B brand and B2C organic growth from day one, with zero agencies or proxies in your way. If you have a maker's mindset, high taste, and the ability to move from experiment to execution in days, this is your chance to secure founding equity in a category-defining AI company. Join a high-performance team in Hoxton and help build the future of how we live.
Overview
Role overview
Company
About the company
VC-backed proptech AI startup
Responsibilities
What you will do
- Build and manage the founder’s personal brand and LinkedIn content engine to establish industry mindshare.
- Rapidly ship high-impact organic content across TikTok, Reddit, and WhatsApp to grow the consumer user base.
- Experiment with "weaponized content" like data benchmarks and visual reports to drive inbound B2B demos.
Candidate profile
Who this is a fit for
- Proven track record of building an audience or brand from zero through high-taste organic content rather than paid ads.
- AI-native professional who uses modern tools to orchestrate and ship high-quality work at extreme speed.
- Versatile writer capable of switching between professional B2B narratives and high-energy consumer social media registers.
What makes it remarkable
Why this role is remarkable
- You will be a founding hire at a well-funded AI company backed by top-tier VCs and elite accelerators.
- Ownership of two distinct growth motions: a B2B professional brand and a high-viral B2C consumer product.
- High-performance culture with unique perks including private health insurance, home cleaning services, and late-work travel coverage.
Jack & Jill
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Meet Jack
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
How does this work?
Jack's an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack's network.
If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.