CoinTracker is seeking a hands-on Growth Marketing Lead to own paid acquisition and build AI-native systems that compound. You will orchestrate end-to-end growth loops across Google, Meta, and SEO while designing automated workflows for creative production and attribution. Join a profitable, fast-growing team building foundational infrastructure for the global crypto economy.
Growth Marketing Lead at CoinTracker
CoinTracker is hiring a Growth Marketing Lead to revolutionize how 3M+ users manage crypto taxes. This isn't a traditional marketing role; you will be a hands-on operator designing AI-native systems that compound growth loops automatically. If you have 5+ years in performance marketing and want to build self-sharpening attribution and creative pipelines at a profitable, 150% YoY growing fintech, this is your next career-defining move. Join our fully remote team across the US and Canada today.
Want to apply for this role?
Jack finds you jobs at companies like CoinTracker. Talk to Jack to get considered for roles that fit what you're great at.
Location
Remote (United States)
Compensation
$160k-$188k + Equity
Company
CoinTracker
Role overview
CoinTracker is a $1.3B valuation crypto fintech backed by $100M+ from Accel, General Catalyst, and Y Combinator, building tax and portfolio tools for millions.
What you will do
- Own the end-to-end strategy and execution for paid acquisition across Google, Meta, Reddit, and CTV to drive efficient, scalable CAC.
- Design and ship AI-native workflows that automate creative variation, landing page generation, and multi-step lifecycle triggers.
- Define and defend a robust attribution framework that ties marketing spend directly to incremental business outcomes and revenue.
Who this is a fit for
- Has 5+ years of performance marketing experience at a consumer SaaS or fintech company, with a proven track record of hitting growth targets.
- Demonstrates “marketing engineer” thinking by building production-ready automated systems and agents rather than just executing tasks.
- Possesses exceptional direct-response skills, including writing high-performing copy and hooks that consistently beat controls across paid and organic channels.
Why this role is remarkable
- Work at the intersection of crypto and AI, building automated, self-sharpening growth systems rather than just running manual campaigns.
- CoinTracker is a market leader tracking over 5% of all crypto assets with a $1.3B valuation and 150% YoY revenue growth.
- Collaborate with a high-agency team backed by premier investors like Accel, Y Combinator, and the founders of Stripe and Coinbase.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and CoinTracker wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.