As the first senior marketing leader at About:Energy, you will build the engine that converts product interest into a qualified pipeline. You will own the entire growth funnel for The Voltt, managing channels like SEO and LinkedIn while optimizing MQL-to-SQL conversion. This is a high-impact individual contributor role shaping the future of electrification.
Growth Marketing Lead at About:Energy
Are you ready to lead growth for the future of electrification? About:Energy is looking for a Growth Marketing Lead to build the engine behind The Voltt, their flagship battery software platform. Backed by HighSage and Vireo Ventures, this Imperial College London spin-out works with global automotive OEMs and world-record-breaking EV manufacturers. As the first senior marketing hire, you will own the entire funnel from SEO and LinkedIn to MQL-to-SQL conversion. This is a rare opportunity to join a PhD-led deep-tech team in Central London, offering £55k-£74k plus equity. If you are a numbers-driven marketer who thrives without a playbook and wants to accelerate the global transition to net-zero, this is your next career-defining move.
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Location
London, United Kingdom
Compensation
£55k-£74k + Equity
Company
About:Energy
Role overview
About:Energy is a London-based battery data and SaaS company accelerating the shift to electrification. Our platform, Voltt, gives automotive, aerospace and manufacturing teams software-driven battery models to select cells, design packs and predict lifetime, replacing slow physical testing with fast, data-backed decisions. Years of proprietary battery data underpin every model, a moat competitors can’t replicate, making Voltt the platform the industry builds on as it scale electrification
What you will do
- Build and manage the growth channel mix end-to-end, including SEO, LinkedIn demand generation, and lifecycle email marketing to drive product-led growth for The Voltt.
- Own the MQL to SQL conversion lever, defining lead qualification criteria and sales handoff processes to achieve an ambitious 30% conversion target.
- Establish a robust marketing OKR framework and reporting cadence to provide the leadership team with transparent, data-driven insights on performance and ROI.
Who this is a fit for
- Proven experience in B2B growth marketing within a PLG or SaaS environment, with a track record of turning product interest into a qualified pipeline.
- Expertise in managing marketing budgets against ROI and running channels independently from strategy through execution without needing a large team for support.
- Data-driven mindset with technical curiosity, comfortable using tools like HubSpot and managing instrumentation for funnel activation and conversion analysis.
Why this role is remarkable
- Join a PhD-led deep-tech startup at the forefront of the global energy transition, working with elite clients ranging from Formula 1 teams to major aviation OEMs.
- Enjoy significant autonomy as the first senior marketing hire, building a growth function from scratch with direct support from founders and expert fractional advisors.
- Benefit from a high-growth environment backed by top-tier VCs, including company equity, a state-of-the-art battery testing lab, and a 33-day holiday allowance.
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