We are seeking an AI-first Growth Marketing Lead to own our end-to-end funnel, personalization layer, and experimentation engine. You will build from scratch, designing customer journeys from first touch to repeat purchase. This is a builder’s role where you ship landing pages and automations yourself, using AI tools to move with extreme speed.
Growth Marketing Lead at Science-led DTC wellness brand
Are you a growth marketer who builds with AI? We are looking for a Growth Marketing Lead to join a science-led DTC wellness brand in London. In this build-from-scratch role, you will own the entire experimentation engine and personalization layer, reporting directly to the Growth Director. You’ll have the autonomy to build your own landing pages, automations, and prototypes using tools like Cursor and Claude. This is the perfect opportunity for a hands-on operator who wants to move fast, ship daily, and drive real impact without waiting on engineering roadmaps. Join a scaling, founder-led company and shape the future of their digital growth engine.
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Location
London, United Kingdom
Compensation
£80k + bonus
Company
Confidential company
Role overview
About the company
Science-led DTC wellness brand
What you will do
- Design and execute an AI-driven personalization strategy across CRM, lifecycle, and on-site experiences to boost lifetime value.
- Establish a rigorous experimentation engine, building and testing hypotheses weekly to validate new markets and conversion tactics.
- Build internal tools, landing pages, and prototypes using no-code and AI-coding assistants to ship features independently.
Who this is a fit for
- Proven track record of driving conversion and retention within a scaling DTC or eCommerce environment.
- Hands-on experience with lifecycle tools like Klaviyo and a deep understanding of behavioral segmentation.
- A builder’s mindset with proficiency in AI tools such as Cursor and Claude to accelerate delivery.
Why this role is remarkable
- True ownership: You own the growth stack and strategy without waiting on engineering roadmaps to ship experiments.
- AI-First Culture: Leverage cutting-edge tools like Claude and Zapier to automate workflows and build prototypes at high velocity.
- Direct Impact: Join a high-growth, founder-led brand where every experiment directly shapes the company’s trajectory and customer experience.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Confidential company wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.