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Head of Marketing at Walkingonearth

What if stress wasn't the enemy of performance, but the key to unlocking it? This Octopus Ventures-backed startup is building the world's first validated 'stress intelligence' platform, and they need a marketing leader to own the category. With 5x ROI validated by global giants like Arm and Cantor Fitzgerald, you will lead a lean team to turn clinical science into a category-defining brand. If you have 8-14 years of B2B SaaS experience and are ready to define how the world's highest performers handle pressure, this London or US East Coast-based role offers a unique chance to build from the ground up with significant equity.

Overview

Role overview

You will own the end-to-end marketing function for a high-growth startup redefining stress as a performance advantage. Reporting to the CEO, you will lead category creation, demand generation, and product marketing to scale a science-validated platform already delivering 5x ROI for global enterprises like Arm and Cantor Fitzgerald.

Company

Walkingonearth

Walkingonearth

Health Tech

Octopus Ventures and Notion Capital-backed human performance startup building the category of stress intelligence

Responsibilities

What you will do

  • Define and execute the global marketing strategy and OKRs, managing a lean team to drive brand authority and a systematized inbound pipeline.
  • Lead the product marketing and GTM strategy for AI-driven features, translating complex clinical research into compelling narratives for CHRO and CFO audiences.
  • Build a high-authority brand presence through executive thought leadership, top-tier PR placements, and an international roundtable program for HR leaders.

Candidate profile

Who this is a fit for

  • 8-14 years of marketing experience with a proven track record of building B2B SaaS marketing functions from the ground up in high-growth environments.
  • Demonstrated expertise in category creation, with the ability to coin new market narratives and communicate comfortably using the language of clinical research.
  • An AI-native demand generation expert who has owned pipeline targets and built the full-funnel collateral necessary to support enterprise sales cycles.

What makes it remarkable

Why this role is remarkable

  • Create a brand-new category in "stress intelligence," backed by a scientific advisory board from Harvard and Stanford and high-profile investors like Arianna Huffington.
  • Join a mission-driven leadership team with pedigree from Google and Deliveroo that genuinely prioritizes internal wellbeing as a core operational value.
  • High-impact ownership of a validated product achieving 90% productivity improvement and 5x ROI across a blue-chip enterprise client base.

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