As Market Development Lead, you will bridge the gap between marketing and sales by building AI-assisted outreach workflows. Replacing the traditional SDR model, you’ll own top-of-funnel pipeline generation, executing high-quality inbound follow-up and warm outbound motions to feed qualified opportunities to a high-performing AE team across commercial and enterprise verticals.
Market Development Lead at Windfall Data, Inc.
Windfall Data, Inc. is redefining the SDR function with a newly created Market Development Lead role in San Francisco. You'll work directly with the VP of Marketing to build sophisticated outbound workflows using tools like Claude and Artisan, turning high-intent data into qualified opportunities for a 1,500-customer-strong business. If you're a pipeline specialist who geeks out on great copy and AI-powered GTM operations, this is your chance to shape a modern sales motion from the ground up.
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Location
San Francisco, United States
Compensation
$105k-$150k + Equity
Company
Windfall Data, Inc.
Role overview
Windfall is a people intelligence and AI company that gives go-to-market teams actionable insights. By democratizing access to people data, organizations can intelligently prioritize go-to-market resources to drive greater business outcomes. Powered by best-in-class machine learning and artificial intelligence, Windfall activates insights into workflows that engage the right people for each respective organization. More than 1,500 data-driven organizations use Windfall to power their business. For more information, please visit www.windfall.com
What you will do
- Build and optimize AI-powered Outreach sequences using tools like Artisan, Claude, and HubSpot to personalize high-volume engagement and quality messaging.
- Own the end-to-end pipeline generation process for inbound leads, field events, and AI-sourced accounts to secure qualified sales meetings.
- Collaborate closely with Sales and RevOps to provide actionable feedback on lead conversion and refine the overall go-to-market feedback loop.
Who this is a fit for
- Has 1–3 years of proven experience in sales development, inside sales, or growth marketing with a consistent track record of quota attainment.
- Possesses exceptional written communication skills and a deep curiosity for how AI tools can enhance human persuasion and outreach quality.
- Is highly proficient with GTM technology stacks including Salesforce, Outreach, and emerging AI prospecting platforms like Clay or Artisan.
Why this role is remarkable
- Lead the transition from a traditional SDR model to a cutting-edge, marketing-driven AI-assisted outreach engine with high autonomy.
- Join a stable, well-funded Series B company with $65M in backing and a massive customer base of over 1,500 organizations.
- Shape a newly created function reporting directly to the VP of Marketing with clear career paths into Sales, RevOps, or GTM Engineering.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Windfall Data, Inc. wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.