As Marketing Lead at Aspire Project, you will own and grow our social media presence from scratch. You will create high-impact short-form video content for TikTok and Instagram to drive waitlist signups and build a community. This is a high-ownership, equity-based role designed for a creator ready to build a meaningful fintech brand.
Marketing Lead at Aspire Project
Aspire Project is revolutionizing financial literacy for Gen Z with an AI-powered platform backed by an advisory board of industry legends, including the former Group CEO of HSBC and a Barclays MD. We are looking for a visionary Marketing Lead to take total ownership of our social media growth from the ground up. This isn't just a job; it's an opportunity to build your own brand and stake in a pre-launch startup featured in The Times. If you are a creator who understands TikTok trends and wants to turn viral content into startup equity and commission-based earnings, this is your chance to lead the marketing function of a fintech disruptor.
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Location
Remote (United Kingdom)
Compensation
Commission + Equity
Company
Aspire Project
Role overview
Aspire makes your goals real - by building the AI-enabled platform combining wealth optimisation, financial planning, and career coaching into one interlinked system. Young people today have more vivid images of the life they want than any generation before them - they know they want to own a home, feel financially free, build a career they are proud of - what they have never had is the map from here to there. Unlike every competitor that starts with what you spent, Aspire starts with where you are going, connecting prospective financial and career planning with open banking-powered spending intelligence to walk you every step of the way. Backed by an advisory board spanning a Barclays MD, a YC alumna, and a Forbes 30 Under 30 founder, endorsed by the former Group CEO of HSBC, and featured in national publications including The Times, Aspire has shown 96% voluntary retention from its alpha cohort, with users returning daily.
What you will do
- Launch and manage Aspire Project’s TikTok and Instagram accounts, producing engaging short-form video content that resonates with a Gen Z audience.
- Identify and capitalize on social media trends to drive viral growth, waitlist signups, and community engagement for the pre-launch platform.
- Develop and execute a marketing strategy that bridges the gap between financial literacy and lifestyle content for young professionals in the UK.
Who this is a fit for
- A creative storyteller who lives on social media and has a proven track record of building or maintaining a following on TikTok or Instagram.
- Expert in short-form video production, including hooks, editing trends, and algorithms, with a genuine interest in personal finance or career coaching.
- An entrepreneurial student or young professional comfortable working in a pre-launch environment for equity and performance-based rewards rather than a base salary.
Why this role is remarkable
- Gain unparalleled access to industry heavyweights, including an advisory board featuring a former HSBC Group CEO, a Barclays MD, and a YC alumna.
- Exercise total creative freedom to shape the voice and brand of a startup recently featured in The Times before its official launch.
- Secure direct upside through startup equity and performance-based commission, allowing you to turn audience growth into tangible ownership in a high-potential venture.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Aspire Project wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.