You will own the end-to-end B2C customer journey, transforming financial insights into compelling brand campaigns. From mastering email conversion to experimenting with new acquisition channels, you’ll be the hands-on operator engaging hundreds of thousands of workers. It’s a high-impact role building the voice of a mission-driven fintech from the ground up.
Senior Brand Marketing Manager at My Money Matters
Money stress is the biggest productivity killer in the workplace, and My Money Matters is on a mission to change that. As Senior Brand Marketing Manager, you'll own the B2C journey for a fintech already trusted by major organisations like the NHS. This is a hands-on role where you will build brand campaigns from scratch, master CRM sequences, and experiment with new channels to help hundreds of thousands of employees achieve financial health. If you're a high-agency marketer who loves to build and execute, this is your chance to make a genuine impact on people's lives.
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Location
London, United Kingdom
Compensation
Not Disclosed
Company
My Money Matters
Role overview
Finance
My Money Matters is a financial wellbeing platform that partners with employers in the NHS, local government, and private sector to provide tailored financial education, coaching, resources, and products such as Shared Cost AVC schemes, webinars, one-to-one sessions, financial health checks, and retirement planning tools to enhance employees’ financial security and wellbeing.
What you will do
- Develop and execute creative brand campaigns that turn deep customer insights into compelling narratives across the full marketing mix.
- Own the end-to-end email marketing strategy, including planning, writing, and building campaigns to drive member conversion and engagement.
- Lead channel experimentation to discover and scale new ways to reach workers, reporting directly to leadership on performance and audience resonance.
Who this is a fit for
- At least 4 years of experience in marketing with a proven track record of owning and executing multi-channel campaigns from end-to-end.
- An outstanding writer and brand-led marketer with a strong design eye and the ability to craft messaging for diverse audiences.
- A high-agency, autonomous builder who uses data to drive decisions and leverages AI to automate tasks and sharpen strategic thinking.
Why this role is remarkable
- Ownership of the entire B2C voice and customer journey for a mission-driven startup serving hundreds of thousands of public sector employees.
- High-growth environment with significant traction, already trusted by major institutions like the NHS to solve the workplace’s biggest productivity killer.
- True autonomy to build from a blank slate, using a test-and-learn approach to define brand strategy and develop new marketing channels.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and My Money Matters wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.