As Senior Content Marketing Manager, you will shape Leapsome’s narrative on the future of work and scale a high-impact editorial engine. You’ll lead SEO and AEO initiatives, champion AI-driven workflows, and create thought leadership that earns trust with HR leaders, positioning the company as a leading voice in people performance.
Senior Content Marketing Manager at Leapsome
As Senior Content Marketing Manager, you'll be at the forefront of the AI-driven content revolution, shaping how Leapsome shows up in global conversations about the future of work. From mastering AEO and technical SEO to scaling a data-informed editorial engine, you will drive visibility for a platform trusted by leaders like Spotify, Notion, and Mercedes-Benz. Enjoy a hybrid Berlin lifestyle with a €2,000 L&D budget, pre-IPO equity, and 30 days of vacation while building the next category leader in People Performance.
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Location
Berlin, Germany
Compensation
Not Disclosed + Equity
Company
Leapsome
Role overview
Leapsome is an AI-powered, all-in-one people platform and HR software solution that helps companies run all core HR processes across the entire employee lifecycle, from onboarding to performance management, engagement, learning, compensation, and growth.[1][3][9][13] The platform combines a modern HRIS (human resources information system) with modules for performance reviews and continuous feedback, goal management (OKRs), employee engagement surveys and pulse checks, learning and development, and compensation management, all in a single, flexible SaaS solution.[2][3][9] Leapsome is designed for CEOs, HR, and People Operations teams in forward-thinking organizations to drive employee engagement, alignment, performance, and learning, while automating and simplifying HR workflows such as employee records, absences, payroll, onboarding, and other administrative tasks.[1][4][9][11] By integrating people science expertise, analytics, and AI-driven features, Leapsome enables companies to build high-performing teams and create happier, more engaged workplaces.[1][5][9][16]
What you will do
- Manage the end-to-end editorial process, from strategic planning and briefing to publishing high-quality content across the marketing funnel.
- Build a scalable, data-informed content engine that drives top-of-funnel awareness and positions Leapsome as an authority in HR innovation.
- Pioneer AI workflows and SEO/AEO strategies to increase visibility and efficiency without compromising on brand voice or content quality.
Who this is a fit for
- Brings 5+ years of experience in B2B SaaS or HRTech content marketing with a proven track record of driving measurable growth.
- Possesses deep expertise in content strategy and SEO, with a strong curiosity and evolving approach toward AI-driven search (AEO).
- Exhibits a passion for the changing world of work and the ability to design scalable systems like editorial calendars and content workflows.
Why this role is remarkable
- Join a fast-growing scale-up backed by Insight Partners, serving world-class customers like Mercedes-Benz, Notion, and Spotify.
- Shape the future of content marketing by leading AI-driven efficiency and Answer Engine Optimization (AEO) as search landscapes evolve.
- Enjoy exceptional benefits including a €2,000 annual development budget, 30 vacation days, and the option to work from anywhere for two months.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Leapsome wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.