You will lead Salad Finance Limited’s customer relationship engine, owning the entire lifecycle marketing strategy and owned media estate. By managing CRM channels, website conversion, and organic search, you’ll transform the existing customer base and application funnel into a major growth driver while ensuring all communications remain empathetic, compliant, and commercially effective.
Senior Marketing Manager, CRM & Owned Media at Salad Finance Limited
Salad Finance Limited is revolutionizing UK consumer lending by using Open Banking to say 'yes' where traditional banks say 'no'. As the Senior Marketing Manager for CRM & Owned Media, you’ll take the reins of their entire customer-facing communications engine. This isn't just about email marketing; it’s about owning the lifecycle of a fast-growing, King's Award-winning fintech with over 16,000 4.9-star Trustpilot reviews. Reporting directly to the CCO, you will leverage HubSpot and SendGrid to build a growth engine that empowers the financially underserved. If you’re a hands-on marketer with a passion for financial inclusion and experimentation, this is your chance to make a massive impact.
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Location
Remote (United Kingdom)
Compensation
Not Disclosed
Company
Salad Finance Limited
Role overview
SALAD is one of the most exciting growth stories in UK consumer fintech. We are an FCA-authorised lender with a simple, stubborn belief: that fair, affordable credit could and should reach the millions of people the mainstream currently overlooks. Where traditional lenders see a thin credit file and say no, we use our proprietary and King’s Award-winning credit decisioning technology, built around Open Banking, to read and analyse real consumer financial behaviour and say yes, responsibly and affordably. It is working. We are growing fast, and we hold over 16,000 Trustpilot reviews with an average score of 4.9 from customers who thought they were invisible to lenders. We are now building the team and infrastructure to do it at a far greater scale. This role is a key part of that build.
What you will do
- Build and run end-to-end lifecycle programmes in HubSpot and SendGrid, optimizing onboarding, retention, and reactivation across email, SMS, and RCS.
- Lead the website content roadmap and conversion optimization (CRO) programme, managing agency partners to drive organic search performance and funnel efficiency.
- Act as the primary gatekeeper for the customer communications estate, ensuring every message is accurate, fair, and consistent with regulatory requirements.
Who this is a fit for
- Extensive B2C marketing experience with hands-on CRM and lifecycle ownership, specifically using platforms like HubSpot, Braze, or Iterable.
- Strong background in regulated environments like financial services or healthcare, with the ability to navigate compliance and Risk stakeholders effectively.
- Exceptional writing skills and empathy, capable of communicating with warmth and clarity to customers in potentially stressful financial circumstances.
Why this role is remarkable
- Join a mission-driven fintech that uses proprietary AI-driven Open Banking tech to solve real-world financial exclusion for millions of people.
- Own the end-to-end customer journey for a brand with 16,000+ 4.9-star Trustpilot reviews and a prestigious King’s Award for innovation.
- Work directly with the CCO in a high-impact, hands-on role where you influence everything from product tone to technical CRM automation.
How Jack & Jill work together
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
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What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Salad Finance Limited wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.