As the first Account Executive at Passionfroot, you will own the end-to-end sales cycle during a period of 13x year-over-year growth. You'll drive revenue by selling our AI-native creator marketing tools to high-growth tech brands like Figma and Replit, defining the sales playbook and scaling our go-to-market motion from the ground up.
Growth Sales Lead at Passionfroot
Passionfroot is redefining B2B growth through its AI-powered creator marketing platform, and they're looking for their first Account Executive to lead the charge. This is a rare chance to join a founding GTM team, own the full sales cycle, and build the playbook for a new category. If you’re a builder who thrives in zero-to-one environments and wants to leverage AI to scale creator-led marketing, this role offers high impact and significant early-stage equity.
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Location
New York, United States
Compensation
$110k-$120k + Equity
Company
Passionfroot
Role overview
Passionfroot is a Berlin-based startup building an AI-powered platform and marketplace for B2B creator marketing. It enables the world's top tech brands to discover creators, book collaborations, manage campaigns, handle payments, and track results for creator-led go-to-market strategies across channels like newsletters, YouTube, LinkedIn, Instagram, TikTok and X. We work with some of the fastest growing SaaS companies like Replit, Miro, Gamma, ElevenLabs, and more.
What you will do
- Own the full sales cycle from outbound prospecting and lead triage to closing mid-market and enterprise deals for top-tier tech brands.
- Design and implement AI-native sales automations and workflows using tools like Claude Code to scale outreach and internal GTM processes efficiently.
- Co-author the sales playbook and partner with marketing leaders to align brand goals with creator-led campaigns, ensuring long-term customer success and expansion.
Who this is a fit for
- Brings 5+ years of full-cycle B2B SaaS sales experience, ideally selling marketing technology or advertising to high-growth growth and marketing teams.
- Possesses a builder mindset with a proven track record of creating sales systems and playbooks from scratch in fast-moving, ambiguous environments.
- Demonstrates AI-native proficiency, using modern tools to optimize productivity and rethink traditional sales execution while maintaining deep, relationship-driven customer connections.
Why this role is remarkable
- Join a category-defining startup growing 13x YoY, backed by elite investors including Creandum and founders from Notion, Miro, and Anthropic.
- Shape the future of creator-led GTM for the world's most ambitious tech companies like Figma, Replit, and ElevenLabs using cutting-edge AI agents.
- Act as the first sales hire with high ownership and a clear path to leadership, enjoying significant early-stage equity and direct access to the CEO.
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If your profile’s a match and Passionfroot wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.