As a GTM Associate at Passion Labs, you will work directly with the CEO to engineer a repeatable revenue engine from the ground up. You’ll design outbound systems, conduct deep account research, and execute signal-based outreach to scale our presence with enterprise clients across priority verticals in this high-ownership role.
GTM Associate at Passion Labs
Passion Labs is hiring a GTM Associate in London to build their outbound engine from the ground up. Working directly with the CEO, you’ll help scale an AI laboratory that already counts the BBC and Financial Times as clients. This isn't just an SDR seat—it's an opportunity to engineer a repeatable revenue system, from CRM design to signal-based outreach. If you have 1-4 years of experience in early-stage GTM and want to move into a high-ownership role at the intersection of AI research and enterprise strategy, this is the perfect career-defining move.
Want to apply for this role?
Jack finds you jobs at companies like Passion Labs. Talk to Jack to get considered for roles that fit what you're great at.
Location
London, United Kingdom
Compensation
£40k-£50k + Equity
Company
Passion Labs
Role overview
Software
Passion Labs is an applied AI research and development laboratory based in London, building intelligent infrastructure and custom systems for mid-sized enterprises. The company combines academic expertise with commercial application, helping organisations move beyond off-the-shelf tools to AI solutions that solve real business challenges. Their team of PhD-level machine learning experts, engineers, and strategists specializes in machine learning, computer vision, recommendation systems, time series analysis, natural language processing, and generative AI. They work across various industries including music discovery, structural engineering, agriculture, and adtech, developing proprietary AI systems that drive efficiency and growth.
What you will do
- Engineer the entire outbound motion by designing CRM workflows, automated sequences, and lead scoring systems to drive growth.
- Execute high-quality, personalised outreach via LinkedIn, email, and phone based on deep ICP research and specific commercial triggers.
- Manage the sales pipeline through stakeholder mapping, meeting preparation, and consistent lead nurturing across complex, enterprise sales cycles.
Who this is a fit for
- Has 1-4 years of experience in SDR, business development, or growth roles within an early-stage technology or consulting environment.
- Possesses hands-on expertise with GTM tools like HubSpot, Lemlist, and LinkedIn Sales Navigator to build structured outbound workflows.
- Is a proactive, process-driven communicator who is energized by building systems and thrives in ambiguous, high-ownership startup settings.
Why this role is remarkable
- Build a GTM engine from scratch for a high-growth AI laboratory rather than inheriting an existing, rigid sales playbook.
- Work with elite tier-one clients like the BBC and Financial Times, gaining direct exposure to cutting-edge applied AI strategy.
- Collaborate directly with the CEO and GTM leadership, offering high autonomy and a clear path toward future commercial leadership.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
Jack gets to know what you're great at and what you want next, then searches 15 million jobs daily and helps you discover roles at companies like this.
Meet Jack
What happens next?
Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Passion Labs wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.