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Head of Sales at LEC AI

Join LEC AI, one of the UK's fastest-growing robotics and automation companies, as their new Head of Sales to architect the entire commercial function from the ground up and lead a high-performing team deploying systems across the UK and Europe. If you have 7+ years of experience in B2B enterprise sales and a passion for robotics, this role offers a £80k-£100k base salary with significant performance bonuses and the unique opportunity to shape the future of hospitality and retail technology while scaling a market leader.

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LEC AI

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Location

London, United Kingdom

Compensation

£80k-£100k

Company

LEC AI

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Role overview

As the Head of Sales, you will architect and scale the entire commercial function for LEC AI. You’ll lead high-value enterprise deals, manage multiple sales channels, and build a high-performing team from the ground up. This hands-on role reports directly to the COO and shapes the company’s pan-European growth strategy.

LEC AI is one of the UK’s fastest-growing robotics and automation companies, deploying cutting-edge systems across hospitality, retail, and leisure sectors. Operating in a wide-open European market with strong margins, they are revolutionizing commercial operations with intelligent hardware solutions that automate high-traffic environments across the UK and EU.

What you will do

  • Set the commercial strategy and lead a growing sales team to meet revenue targets across B2B enterprise and specialist markets.
  • Own the entire sales cycle for high-value corporate accounts, from relationship building and pipeline management to final contract negotiation.
  • Collaborate directly with the COO and technical teams to align product selection with market demand and ensure successful delivery.

Who this is a fit for

  • Proven track record with 7+ years in B2B sales leadership, specifically scaling teams and closing complex enterprise hardware or automation deals.
  • Deep existing relationships within the hospitality, retail, facilities management, or property sectors across the UK and European markets.
  • Commercially sharp leader who understands margins and ROI, with a genuine passion for the robotics and automation industry.

Why this role is remarkable

  • Lead the commercial expansion of a high-growth robotics firm in a wide-open market with strong margins and significant revenue potential.
  • Enjoy high autonomy reporting directly to the COO, where you will build sales processes, CRM discipline, and the team from scratch.
  • Work at the forefront of the robotics revolution, deploying tangible automation solutions into major hospitality and retail sectors across Europe.

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Jill is the AI recruiter working for the company. She recruits from Jack’s network.

If your profile’s a match and LEC AI wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.

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