Passionfroot is hiring its first Head of Sales to transition active founder-led deal flow into a scalable GTM engine. You will inherit a high-volume inbound pipeline with 30-day cycles and build the playbooks, systems, and team required to define this new category. This is a builder-leader role reporting directly to the CEO.
Head of Sales at Passionfroot
Passionfroot is redefining B2B growth, and they need a Head of Sales to turn 13x YoY revenue growth into a world-class engine. As the first sales leader, you’ll inherit a flood of inbound demand, personally close strategic accounts, and build an AI-native GTM function from the ground up. If you're a builder-leader who wants to write the playbook for creator-led growth while earning up to $350k+ OTE plus equity in NYC, this is the career-defining seat you've been looking for.
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Location
New York City, United States
Compensation
Up to $350k + OTE + Equity
Company
Passionfroot
Role overview
Passionfroot is a Berlin-based startup building an AI-powered platform and marketplace for B2B creator marketing. It enables the world’s top tech brands to discover creators, book collaborations, manage campaigns, handle payments, and track results for creator-led go-to-market strategies across channels like newsletters, YouTube, LinkedIn, Instagram, TikTok and X. We work with some of the fastest growing SaaS companies like Replit, Miro, Gamma, ElevenLabs, and more.
What you will do
- Take over active pipeline from the CEO and personally close key strategic accounts while setting the standard for buyer excellence.
- Build and codify the sales playbook, including CRM infrastructure, pricing strategies, and repeatable qualification criteria for inbound and outbound.
- Recruit, hire, and coach a high-performing sales team, maintaining high output through AI-driven operations and lean team management.
Who this is a fit for
- Proven track record leading a B2B sales function and owning a revenue number, with a history of personally closing deals at early-stage startups.
- Experience selling to marketing or growth leaders, ideally within the creator economy, creator marketing, or modern advertising software space.
- High technical literacy with a commitment to an AI-native workflow, using tools like Claude or agentic automation to optimize daily sales operations.
Why this role is remarkable
- Inherit high-intent demand and proven inbound flow from the CEO, closing deals with elite tech brands like Replit and Figma in fast 30-day cycles.
- Join a profitable, 13x-growing Series A company backed by Insight Partners and Creandum, operating at the forefront of the creator economy.
- Define an entirely new GTM category and build an AI-native sales organization from scratch using agentic workflows and advanced tooling.
How Jack & Jill work together
I get to know what you’re great at, then find roles you’d never find yourself.Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.
I recruit from Jack’s network and make the intro when I spot a great match.And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.
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Jack’s an AI agent for job searching and career coaching. He works for you.
Jill is the AI recruiter working for the company. She recruits from Jack’s network.
If your profile’s a match and Passionfroot wants to meet, Jill will make the intro. In the meantime, Jack will send you excellent alternatives.