Head of Growth at M11 Labs

As the first Head of Growth at M11 Labs, you will own the customer acquisition strategy end-to-end. You will design a unified system to generate commercial pipeline from brand owners and enterprise leaders. Reporting directly to the CEO, you will operate with high autonomy, building AI-native growth infrastructure to scale.

• Design, test, and scale a 1-to-100 growth engine utilizing commercial outbound, inbound, events, partnerships, and targeted digital channels to generate pipeline.
• Build modern, automated growth operations using LLMs, scraping tools, and custom workflows like Clay and Zapier to multiply your personal output and efficiency.
• Refine brand narrative and positioning across diverse buyer personas, ensuring the value proposition resonates with DTC founders and enterprise ecommerce decision-makers.

• Proven experience in 0-to-1 growth ownership, having personally built and scaled a commercial engine at an early-stage startup or as a founder.
• Deep fluency in the ecommerce ecosystem, understanding the pain points and decision-making processes of DTC brand owners and marketing leads.
• Master of AI-native workflows, capable of using tools like Clay, Cursor, and Perplexity to accomplish tasks that would normally require a much larger team.

• Work directly with a high-pedigree founder who has a track record of exits and executive experience at Amazon, Meta, and Nasdaq-listed companies.
• Take the lead on a category-defining product at the intersection of AI and commerce, solving the trust crisis as agents begin to make purchasing decisions.
• Enjoy full autonomy over strategy, budgets, and execution, moving beyond traditional marketing into a role with true ownership of the revenue engine.